Website creation, management and development, part-11

The categories and tags of the post are not useful in Google search. They only search the post in WordPress dot com. Both categories and tag keywords should not be more than fifteen. By filtering out posts with more than fifteen keywords, WordPress put those into spam. The main keyword is in the category, while tag has all the sub keywords of that main keyword. For example, for the post related to Kundalini awakening, “Kundalini” is fit for the keyword category, while the “Kundalini awakening” is fit for tag.

It can also be that only the categories of keywords are given for a post, not the tag. WordPress dot com considers both of them alike. Even if no category or tag is given, it still finds the keyword from the main content of the post.

Now the tag button under the website’s reader button does not mean that the keywords written in it will only find posts with the tags of that keyword. In fact, the name “keyword” appears better than “tag”.

Now talk about the difference between the free and purchased website plans. The free domain name for the website is WordPress.com after the name of the website. This suffix does not appear in the website with the payment plan. This is the difference, nothing else. For example, the domain name of the free version of this website will be, demystifyingkundalini.wordpress.com; while the domain name of its paid version will be, demystifyingkundalini.com

My website’s domain name (demystifyingkundalini) is safe in both cases, and any other cannot take it. One advantage in the paid version is that it offers valuable email and chat support for customers. Together, the company does not take responsibility for the security of data in free website plan. Therefore, one has to keep doing backup regularly in case of free plan.

All the information related to the website development related to this series (No. 1 to 12), some of which I have also received from Customer Care Support has also been allocated there. Therefore, it is not less than a boon for the creator of the free website.

Now comes the multilingual website. The first method is to insert both languages’ ​​pages and posts in the same website. For this, the names of the menu items and widgets will be kept in both Hindi and English. Links to pages and posts will be inserted from one language to another. Now blog posts can be written in two types in this website. In the first method, a post is first written in the original language, and then it is rewritten in the same post below it in the translated language. A page Jump link is provided at the top of the post, so that clicking on it sends the visitor to the translated language.

In another way, separate posts are created for original Hindi, and for its English translated form. The link is inserted in both posts to get to each other. This method seems to be something more good for the search engine rankings. I prefer this style most for bilingual website. Although the followers of a particular language continue to receive the second language post. The way to avoid this is to create a separate website for the translated language. You can also create free website. Links are inserted to go from one website to another. Probably the new website opens from the main website menu, because the newer website is built on the setting of the parent website. For example, if the main website is demystifyingkundalini.com, then demystifyingkundalinieng.wordpress.com can be made as another website. The domain name is to be changed little or more. Together, that domain name should also be available. However, I think that English and Hindi both are complimentary to each other in a single website particularly in Indian condition.

Google is strict in terms of translation. It is not easily satisfied with the quality of English. That is why it is said that it does not accept machine translation or Google-translation. However, I believe that if a basic translation from Google is corrected by hand, then the translation is accepted.

कृपया इस पोस्ट को हिंदी में पढ़ने के लिए इस लिंक पर क्लिक करें (वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-11)

Website creation, management and development, part-10

The authority-website is one that holds dominance in its respective areas. If someone has made millions of rupees by writing a blog, then the topic of the type “How to be a Millionaire from Blog” will be called his Authority blog or website, not the person copying it. In the same way, one who has experienced a true Kundalini-awakening, his Kundalini-Website will be called as an authority website. However, it happens that his website is buried under the flood of other Kundalini-Websites. Now Google is taking proper cognizance of this, and it is giving more importance to the authority website.

The widgets should be re-ordered in such a way that the most important widget is at the top, and the least important is at the bottom. In the personal website, any type of post can be published, but there should be only one topic in the professional website. That is because the personal website is created to fulfill the hobby, not to earn money or fame.

As I mentioned earlier, the “Top Post” widget can be installed. The drawback of it is that it only counts the views generated in last 48-72 hours. If you want to create an all-time top post, then apply the ‘text widget’. Write “All Time Top Post” etc. in its title. Select the text button from the box below. Type the name of the post in it. Then select that name and click the “Link” button on the bar above it. Enter the URL address of that post in the box made from it. In this way, a list of top posts can also be made on the lower side, and that list can be made as a bulleted list or a numbered list. In this way, with help of text widget, we can put any text and links in the sidebar.

Keep in mind that the double sidebar can reduce the space for the main content, especially on the desktop. I like the theme with a single sidebar.

Writing the old text is called data spinning, data scraping, or plagiarism. If Google gets to know it, then it surely puts a penalty. In fact, it is not even a penalty. The Google bot only leaves the post unread and unranked, leaving the website itself down. Many say that text should be rewritten by changing it too much. However, no benefit appears from that, because with less than that hard work, a new text can be written. If someone copies and pastes data from his private chat, like email, then it probably is not a duplicate content. If you accidentally created a webpage with duplicate content, then you do not need to delete it. Only make it as a private page. This will remove it from the Internet, and Google will not be able to see it. Although that page will always be available to you.

As previously mentioned, the drop down list opens up by pressing the Menu button ‘W’ (Website). This list also has a “STAT” button. All information related to Website’s performance is found by clicking on it. These are, number of views, number of visitors, number of likes, number of comments, information about viewed pages / posts etc. There are also archives / home pages in views. This is not a special post or page. In fact, there is a list of months for a widget called “archive” on the homepage. Clicking on any of those months opens all posts for that month on a self-made and temporary page. Clicking on a month name adds a view to the name of the archive / homepage. This means that a visitor was on the homepage, when he clicked over a month of archive. If someone clicks a particular post of that month and opens it in its original form, then only a view will be added in the name of that particular post, otherwise it will not. Similarly, the same thing happens with the homepage-category widget. By clicking on one of the tags below the post, all the posts related to that tag are opened up on the above-mentioned floating page. The rest of the process is the same.

If you liked this post then please click the “like” button, share it, and follow this blog while providing your e-mail address, so that all new posts of this blog could reach to you immediately via your e-mail. Do not forget to express your opinion in the comments section.

कृपया इस पोस्ट को हिंदी में पढ़ने के लिए इस लिंक पर क्लिक करें (वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-10)

वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-9

कोई भी वेबपेज बनाने के लिए “माय साईट” को क्लिक करते हैं। उससे ड्रॉप डाऊन मीनू खुलता है। उस पर “साईट पेजस” नाम से एक बटन होता है। उसके कोने में लिखे “एड पेज” पर क्लिक किया जाता है, जिससे लिखने के लिए एक खाली साईट-पेज खुलता है। उसे लिख कर पब्लिश कर दिया जाता है। वह वेबपोस्ट की तरह किसी ईमेल फोलोवर को डिलीवर नहीं होता, बल्कि वेबसाईट में कहीं गुमनाम पड़ा रहता है। उस वेबपेज को किसी मीनू में या विजेट में एड करना पड़ता है। मीनू में डालने के लिए कस्टमाईजर से प्राईमरी मीनू खोलें। उसमें मीनू के सभी पेज दिखते हैं, और अंत में नीचे एक “एड आईटम” बटन होता है। उस पर क्लिक करने से सभी वेबपेजस की लिस्ट खुल जाएगी। अब उस नए वेबपेज को सेलेक्ट कर लें। वह प्राईमरी मीनू में जुड़ जाएगा। मीनू की सभी आईटम्स को रिओरडर (ऊपर-नीचे) भी कर सकते हैं, और किसी आईटम का ड्रॉपडाऊन लिस्ट के रूप में सबमीनू भी बनाया जा सकता है। इससे यह लाभ होता है की वेबसाईट की साईडबार बहुत लम्बी होकर मेन कंटेंट के नीचे तक नहीं लटकती।

विजेट में वेबपेज को डालने के लिए कस्टमाईज़र से विजेट में जाएं। यथानुसार साईडबार या फुटबार विजेट को सेलेक्ट करें। वेबसाईट में लगे हुए विजेटस की लिस्ट के बोटम पर एक “एड विजेट” नाम से बटन होता है। उस पर क्लीक करके विजेट की एक नई व लम्बी लिस्ट खुलती है। उस पर “पेज” विजेट को चुनें। वह विजेट वेबसाईट के विजेट की लिस्ट में जुड़ जाएगा। अब उस पर क्लिक करके उसे नाम दें। उसमें वेबसाईट के सारे पेज जुड़ जाएंगे, और उनकी एक लम्बी लिस्ट नीचे की तरफ साईडबार में जुड़ जाएगी। उस लिस्ट में वे सभी पेज भी होंगें, जो प्राईमरी मीनू में दिख रहे होंगे। साथ में, इस विजेट की ड्रॉपडाऊन लिस्ट भी नहीं बनती। इससे यह बहुत स्थान घेरता है, जिससे साईडबार बहुत नीचे तक चली जाती है। इससे बचने के लिए डबल साईडबार वाली (दोनों बाईं तरफ, दोनों दाईं तरफ, या एक बाईं व एक दाईं तरफ) वेबसाईट-थीम को भी एक्टिवेट किया जा सकता है। इससे यह नुक्सान हो सकता है कि मेन कंटेंट के लिए जगह काफी कम रह सकती है, मुख्यतया डेस्कटॉप पर। दूसरा उपाय है कि इस विजेट का प्रयोग न करें। उपरोक्तानुसार, प्राईमरी मीनू में ही एक आईटम “अन्य वेबपेजस” आदि नाम से बना लें। उसमें अतिरिक्त के वेबपेज “एड आईटम” से डालें, व उन्हें रिऑर्डर कर लें। उस “अन्य वेबपेजस” आईटम का सबमीनू बना लें। इससे इसके नीचे के सभी पेज ड्रॉपडाऊन लिस्ट के रूप में आ जाएंगे, जो कम जगह घेरेंगे। अन्य भी बहुत से विजेट होते हैं, जैसे “रीसेंट पोस्टस”, “टॉप पोस्टस एंड पेजस”, “टेक्स्ट” आदि। “टेक्स्ट” विजेट को साधारण सूचना जैसे की कोपीराईट सूचना, व डिसक्लेमर आदि लिखने के लिए किया जाता है।

यदि आप हरेक पोस्ट के ऊपर शेयर की संख्या भी दिखाना चाहते हैं, तो “माय साईट” पर जाएं। ड्रॉपडाऊन लिस्ट में “शेयरिंग” बटन को क्लिक करें। अब उस पर “ऑफिशियल बटन्स” को क्लिक करें। वैबसाईट के मामले में धीरज रखना चाहिए। कभी भी डोमेन नेम व वैबसाईट के विषय को बदलना नहीं चाहिए। डोमेन का नाम भी वैबसाईट के अनुसार ही रखना चाहिए। जैसे कि यह वैबसाईट कुण्डलिनी से सम्बंधित है, इसीलिए इसका डोमेन नाम “demystifyingkundalini” रखा गया है।

यदि आपने इस लेख/पोस्ट को पसंद किया तो कृपया “लाईक” बटन को क्लिक करें, इसे शेयर करें, इस वार्तालाप/ब्लॉग को अनुसृत/फॉलो करें, व साथ में अपना विद्युतसंवाद पता/ई-मेल एड्रेस भी दर्ज करें, ताकि इस ब्लॉग के सभी नए लेख एकदम से सीधे आपतक पहुंच सकें। कमेन्ट सैक्शन में अपनी राय जाहिर करना न भूलें।

Please click on this link to view this post in English (Website creation, management and development, part-9)

Website creation, management and development, part-9

Click “My site” to create any webpage. From that, drop down menu opens. It has a button named “Site Pages”. Click on “add Page” written in its corner, from which an empty site-page opens for writing. It is written and published. It is not delivered to an email follower like web post, but it remains anonymous somewhere in the website. The webpage has to be added in a menu or in a widget. To enter in the menu, open the primary menu from the customizer. All the pages of the menu are visible in it, and finally there is an “add item” button below. Clicking on it will open the list of all the WebPages. Now select that new webpage. It will be added to the primary menu. All items in the menu can also be reordered (up-down), and sub-menu can also be made as a dropdown list of any item. It has the advantage that the sidebar of the website does not get too long and does not hang down to the bottom of the main content.

To enter a webpage in the widget, go to the widget button from the customizer. Accordingly select Sidebar widget or Footer Widget. There is a button named “add Widget” on the bottom of the list of widgets in the website. Clicking on it opens a new and long list of widgets. Select the “Pages” widget on it. That widget will be added to the list of widgets in the website. Now click on it and name it. All the pages of the website will be added to it, and a long list of them will be added to the sidebar. There will be all the pages in that list, even those, which are already visible in the primary menu. Together, this widget does not even have a dropdown list. It occupies a lot of space, so that the sidebar goes down very far. To prevent this, the website-theme can also be activated with double sidebar (both on the left, both on right, or one left and one on right). This can be a loss for the main content can get a lot less space, mainly on the desktop. The second solution is not to use this widget. According to the above, create an item in the primary menu named “Other Web Pages” etc. Put additional webpage in it with “add item” button and reorder all of them. Make submenu of that “other webpage” item. From this, all the pages below it will come in the form of dropdown list, which will occupy less space. There are many other widgets, such as “Recent Posts”, “Top Posts and Pages”, “Text” etc. The “text” widget is used to write simple information such as copyright notification, and disclaimer etc.

If you want to show the number of shares below each post, go to “My Site”. Click the “Sharing” button in the dropdown list. Now click on “official buttons” on it. Endurance should be maintained in case of website development. Never change the domain name and subject matter of the website. The name of the domain should also be kept according to the website. As this website is related to Kundalini, so its domain name has been chosen as “demystifyingkundalini”.

If you liked this post then please click the “like” button, share it, and follow this blog while providing your e-mail address, so that all new posts of this blog could reach to you immediately via your e-mail. Do not forget to express your opinion in the comments section.

कृपया इस पोस्ट को हिंदी में पढ़ने के लिए इस लिंक पर क्लिक करें (वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-9)

OCR, Optical Recognition System, a boon to modern publishing

Readers will think that what is the purpose of self-publishing and website-creation in the Kundalini-website. In fact, Kundalini-seeker should also have practical experience of self-publishing and website building. This is because, after the Kundalini-activation or Kundalini-awakening, the mind becomes like a flood of thoughtfulness. In that case, the person can create an excellent book and an excellent website. Together, it can also avoid the negativity of the worklessness. The same happened with Premyogi vajra.

I encountered the OCR technique when I was trying to make an e-book form of a paper book written by my father about seven years ago.  The name of that book was ‘Solan ki sarvhit saadhna/सोलन की सर्वहित साधना’. Fortunately, the publisher found out the soft copy of that book. This saved me from scanning the book. Together, there is probably less inaccuracy in the e-book made with soft copies. That book was in PDF format. At first, I started taking the help of Online PDF Converter. I tried a variety of converters, as well as the Google Drive Converter. However, the word file that was coming after being converted by all of those was completely flawed. The book was looking like a Chinese book, not the original Hindi book. Then I used the PDF Element. There was facility for only few pages in free plan. The pages were extracted from the PDF file to the word file, but the pages were along with original decorations like straps, palettes, flowers etc. I was not able to remove those things of decoration. Some things were removable in word, but not all. It was also a labor intensive work. Even the quality of the letters was not better. I thought that may be something would be done with the plan of purchase. However, when I saw the value of it, I left it completely behind. Because its minimum annual price was about INR 3000-4000.

For several months, my plan was lying in cold storage. Then when I got some free time, I searched on Google. I had read about the OCR before, but I never fully understood it. Then I found out in a web post that the book has to be scanned for it so that every page of the book comes in the form of a separate picture. As soon as I was preparing for the scan of the book, I came to know that if the book is available as a PDF file, it could be converted directly into a picture file. I tried many online converters by searching on Google with keywords ‘PDF Image Extraction’. Among those converters, I found the best available converter on Smallpdf.com. Extractor on ilovepdf.com is also good. I uploaded whole of the book-file in one go. After conversion whole of the converted book-file was downloaded. In it, the entire book-file came in the download folder of the computer in the form of serial wise pictures (jpg images). All the pictures were in a zipped (compressed) folder. By making that folder unzipped (with WinZip etc. software), all images came in a simple folder.

Then I started finding online app on Google that could convert those pictures into the word doc (OCR app). There were many OCRs that did not offer Hindi language facility. Finally, I found the best online OCR for Hindi available on the website http://www.i2ocr.com. That was free. However, I was trying to upload the folder containing books, but it did not happen. Then I tried to upload all the pictures together by selecting all the pictures. However, even that did not happen. Then I found out in a web post that Batch Extraction OCRs are commercial, and are not available freely. Therefore, I had to convert pictures one by one. Like the book-pictures, the converted doc files also came folded serial wise in a folder.

Then I copied all the doc files into a single doc file in right sequence. However, the word-lines were unequal in length in the doc file, which were not being corrected even with the command of Justify alignment. Then I read in a web post that in the ‘Find’ section of ‘find-replace’ of MS Word, type the ^ p in the find section(^ symbol is printed by pressing the shift key and 6 number numeric key together), and insert a single blank space in the replace section. With the command of ‘Replace All’, all becomes all right. That is what happened. Thus, the e-book was prepared in this way.

It should be noted that if there are plenty of small word files to be clubbed together, then help of ‘insert’ of ms word should be taken. On clicking ‘insert’ button, search the ‘object’ button and click on triangle at corner of this. Now click ‘text from file’ on dropdown menu. A new browse-window will pop up. Select word files on it to be clubbed. Keep in mind that files will be clubbed in order of selection. It means, first file in selected group will come first in combined word file and so on. I advise to club only maximum of 10 files at a time for I feel it can produce error if very large number of files is selected together. In fact, many files were not being downloaded in word format after converting. I was doing OCR in Hindi language. Those files were being downloaded in the text format. However, the files with the text format were opening only in Notepad, not in wordnote. It is a loss to download text files that those cannot be clubbed together by giving commands like insert-object etc. as in word files. One has to copy-paste every file separately.

There were two words attached to each other without space in that book at many places. For example, the words ‘fruit is’ of the original book became ‘fruitis’. With a little manual correction, it was all right. Page break, line break, heading shape etc. were provided at the appropriate places by keeping the paper book in front, so that the e-book looks like a completely original book. Some pictorial pages of cover and initial part of book were inserted directly into the e-book. For editing these cover photos, I used online photo editor of ‘photojet’. However, one needs to share it on face book before downloading the edited image. Online editor of pixlr.com is also good. Instead of copying images directly, the help of ‘Insert- picture’ of MS Word was taken, because copying image directly to the word file does not cause that to appear in the e-book at all times.

Before scanning the book, see how much old the book is. OCR of old books is not available. Opening the book’s bindings is required so that each page is scanned separately. By scanning the bound book by folding it, the scans are not good for paper-margins, so they cannot get good OCR. Later on, you can re-bind the book. Scanning the double page does not even make the OCR. The page will have to be placed on the scanner accordingly, as usually a single page is placed. The length of the page is placed in the direction of the length of the scanner. The page should be written like a normal book page, that is, the lines of letters cover the width of the page. The more straightforward the page on the scanner, the better the OCR. Therefore, the page should be attached to the backside plastic boundary of scanner-glass length. The page itself comes directly straight with this. In lengthwise, page should come in the middle of the scanner.

Further technique is recognizing hand-written text by the OCR. This is called ‘hand text recognition’. However, it has not evolved completely. Search is on. However, this technique works by inserting letters one by one in predefined boxed compartments in the paper format. That is why the introduction-forms in recruitment etc. are hand-filled in the boxed format.

If you liked this post then please click the “like” button, share it, and follow this blog while providing your e-mail address, so that all new posts of this blog could reach to you immediately via your e-mail. Do not forget to express your opinion in the comments section.

कृपया इस पोस्ट को हिंदी में पढ़ने के लिए इस लिंक पर क्लिक करें (ओसीआर, ऑप्टिकल रिकोग्निशन सिस्टम, आधुनिक प्रकाशन के लिए एक वरदान)

वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-8; Website creation, management and development, part-8

वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-8 (please browse down or click here to view this post in English)

मुफ्त के वैबसाईट प्लान में वैबसाईट का मोबाईल के आकार-प्रकार के अनुरूप आकार-प्रकार भी नहीं होता, जिससे ट्रेफिक काफी घट जाती है। कई लोग कहते हैं कि डुप्लीकेट कंटेंट की पेनल्टी से बचने के लिए पोस्ट में केनोनिकल टेग लगाने चाहिए। सच्चाई यह है कि गूगल स्वयं ही वेबपेज / वेब आर्टिकल का सर्वाधिक उपयुक्त रूप सर्च रेंकिंग के लिए चुन लेता है। हाँ, यदि गूगल को डुप्लीकेट कंटेंट का मकसद सर्च रेंकिंग को बढ़ाना लगे, तब वह उस पर पेनल्टी भी लगा सकता है। फिर भी जहाँ तक हो सके, सुरक्षा के लिहाज से डुप्लीकेट कंटेंट से बचना ही चाहिए। गूगल का बोट पोस्ट को डालने के अनुमानित समय पर बार-२ आता रहता है, व नई पोस्ट की खुराक से संतुष्ट होकर ट्रेफिक को बढ़ाता रहता है। इसलिए यदि निर्धारित अंतराल पर पोस्ट न डाली जाए, तो वह भूखा रह जाता है, जिससे वह लम्बे समय तक वापिस नहीं भी आ सकता। इसलिए अच्छा रहता है, यदि निर्धारित समय व अंतराल पर पोस्ट को डालना जारी रखा जाए। सप्ताह में एक दिन व वीकएंड पर जैसे कि शनिवार की शाम को 6 बजे से 9 बजे के बीच में सर्वोपयुक्त समय है, क्योंकि उस समय दुनिया के सभी टाईम जोन के लोग जागते हुए होते हैं, और रिलेक्सड मोड में भी होते हैं। फ्री प्लान में मोबाईल फोन पर वेबसाईट को एडिट भी नहीं किया जा सकता है। वेबसाईट पर पर्सनल पेज भी बनाए जा सकते हैं, जिन्हें कोई और नहीं देख सकता। उस पर अपनी सभी निजी जानकारी डाली जा सकती है।

इसी तरह “नोफोलो” कोड भी नहीं लगाना चाहिए किसी पोस्ट के साथ, क्योंकि इससे लिंक जूस किसी को नहीं मिलता, और नष्ट हो जाता है। यदि लिंक जूस लिंकड वेबसाईट को जाने से रुक भी जाए, तो भी फर्क नहीं पड़ता, क्योंकि दूसरे ब्लोगर भी इस कोड को लगाएंगे, जिससे उनके ब्लॉग का लिंक जूस हमें नहीं मिल पाएगा। संक्षेप में, ट्रेफिक बढ़ाने के शोर्ट टर्म उपायों से बचना चाहिए। इनमें से अधिकांश उपाय तो अवैध ही होते हैं, जिनके कारण गूगल पेनल्टी लगा सकता है। अगर वैबपोस्ट या वेबपेज के लिए नया कंटेंट लिखने की सामर्थ्य न हो, तो अपने पुराने कंटेंट के शब्दों व वाक्यों में थोड़ा परिवर्तन करके, संभवतः उसको दुबारा भी लिख सकते हैं।  यद्यपि ऐसा दूसरों के कंटेंट को चुरा कर नहीं करना चाहिए।  कई ऐसे जाने-माने इंटरनेट-पुरुष भी हैं, जो दूसरों के कंटेंट से छेड़छाड़ करके ही मशहूर हुए हैं।

यदि बढ़ी हुई ट्रेफिक को निरंतर प्राप्त करना चाहें, तो सप्ताह में दो बार नई पोस्ट डालें।परन्तु इससे यह नुकसान होता है कि पाठकों को नई पोस्ट पढ़ने के लिए अधिक समय नहीं मिलता। ट्रेफिक को निर्बाध रूप से बढ़ा हुआ रखने के लिए भी सप्ताह में दो बार पोस्ट लिखी जा सकती है, परन्तु इससे बार-2 नोटिफिकेशन को प्राप्त करने वाले ई-मेल फोलोवर परेशान हो सकते हैं। यह भी हो सकता है कि वे मानसिक बोझ के कारण पोस्ट को पढ़े ही न।

वैबसाईट को ट्रांसफर भी किया जा सकता है। वेबसाईट को किसी दूसरे आदमी के नाम भी बनाया जा सकता है। कई लोग स्वयं वेबसाईट के मालिकाना हक़ से दूर रहना चाहते हैं, विशेषकर जिन पर पैसों का लेन-देन होता है। सार्वजनिक क्षेत्र के कामगारों को ऐसी वेबसाईट से समस्या आती है, विशेषकर आयकर दाखिले के समय। अन्य कानूनी बाध्यताएं भी होती हैं। ऐसे में वे पत्नी के नाम से वेबसाईट बनाते हैं, और स्वयं उसके एडमिन बन जाते हैं। मालिक (यहाँ पर पत्नि) तो वैसे भी एडमिन होता ही है। कई लोग अपनी वेबसाईट के प्रसिद्ध होने पर उसे पत्नि आदि के नाम ट्रांसफर कर देते हैं। उसके लिए पत्नि का वर्डप्रेस अकाऊंट (वर्डप्रेस प्लेटफोर्म के लिए) बनाना पड़ता है। पत्नि आदि का अंतर्राष्ट्रीय डेबिट कार्ड भी बनाना पड़ता है, जिससे वेबसाईट को रिचार्ज या अपग्रेड किया जा सके। साधारण वेबसाईट को तो सरकारी कर्मचारी भी चला सकते हैं, जिसमें पैसों का लेन-देन न हो, राजनीतिक बयानबाजी न हो, और सरकार की नापसंदगी के लेख न लिखे गए हों। विचारों की अभिव्यक्ति का अधिकार तो सबको है, यद्यपि एक सरकारी कर्मचारी के लिए कुछ शर्तों के साथ। उन विचारों से उसका सरकारी कार्य दुष्प्रभावित नहीं होना चाहिए। यदि लाभान्वित होए, तब तो बहुत अच्छा है।

वर्डप्रेस के टॉप बार के रीडर बटन को क्लिक करके ड्रापडाऊन मीनू खुलता है। उसमें पहला बटन “फोलोड साईट्स” का होता है। उस पर सभी फोलोड साईट्स की पोस्टस दिखती हैं, क्रमवार, सबसे नयी वाली सबसे पहले। उससे निचला बटन “कन्वर्जेशन” का होता है। उस पर जिस किसी भी पोस्ट के कमेन्ट को लाईक किया गया हो, उस पोस्ट के सभी कमेन्ट दिखाई देते हैं, क्रमवार, लाईक्ड कमेन्ट वाली सबसे नयी पोस्ट के कमेन्ट सबसे पहले। उससे निचला बटन “डिस्कवर” का होता है। उस पर वर्डप्रेस-पाठकों द्वारा चुनी गई बेहतरीन पोस्टस दिखाई जाती हैं। उससे निचला बटन “सर्च” का होता है। उस पर बहुत सी रिकमंड की गई पोस्टस होती हैं। सबसे ज्यादा रेकमंड की गई पोस्टस सबसे पहले होती हैं। उसमें एक सर्च बार भी होती है, जिस पर हम पोस्टस को सर्च कर सकते हैं। उससे निचला बटन “माय लाईक्स” का होता है। उस पर वे सभी पोस्टस होती हैं, जिन्हें लाईक किया गया होता है, क्रमवार, सबसे नयी लाईक की गई पोस्ट सबसे पहले। सबसे नीचे “टेगस” बटन होता है। इस पर हम अपने मनचाहे टेग को एड कर सकते हैं, ताकि हर बार उस टेग पर क्लिक करने से उस टेग वाली पोस्टस खुलती रहें। उदाहरण के लिए, यदि किसी को “कुण्डलिनी” से सम्बंधित विषय पसंद हैं, तो वह “कुण्डलिनी” शब्द को एड कर सकता है।

यदि आपने इस लेख/पोस्ट को पसंद किया तो कृपया इसे शेयर करें, इस वार्तालाप/ब्लॉग को अनुसृत/फॉलो करें, व साथ में अपना विद्युतसंवाद पता/ई-मेल एड्रेस भी दर्ज करें, ताकि इस ब्लॉग के सभी नए लेख एकदम से सीधे आपतक पहुंच सकें। कमेन्ट सैक्शन में अपनी राय जाहिर करना न भूलें।

 

Website creation, management and development, part-8

In a free website plan, the website does not have any size-type according to the size-type of mobile, which reduces traffic significantly. Many people say that in order to avoid the penalty of duplicate content, it is necessary to put a canonical tag in the post. The truth is that Google automatically chooses the best form of webpage / web article for search rankings. Yes, if Google finds it as a tactic to increase search rankings, then it can also penalize it. However, as far as possible, for security purpose, duplicate content must be avoided. Google’s bot keeps coming at the estimated time of posting, and satisfied with the new post dose, keeps increasing traffic. So if the post is not put at the fixed interval, then he is hungry, so that he may not return for a long time. It is therefore good, if continuing to post is kept at set time and interval. Weekly posting, on the day of weekend, such as on Saturday, and at time between 6 pm and 9 pm is the best, because at that time all the people of the world are awake and also in the Relaxed mode. The website cannot be edited on the mobile phone in the free plan. Personal pages can also be made on the website, which nobody else can see. All your personal information can be inserted on it.

Similarly, the “nofollow” code should not be included in any post as it does not make available link juice to anyone, and is destroyed. Even if the link juice is being blocked from going to the Linked website, there is no benefit as other bloggers will also apply this code, so that the link juice of their blog is not available to us. In short, short-term measures should be avoided to increase traffic. Most of these measures are illegal, due to which Google can penalize. If one does not have the ability to write new content for his webpost or webpage, then by changing slightly the words and sentences of their old content, they can possibly write it again. Although it should not be stolen from others’ content. There are many well-known internet-men, who have become famous only by tinkering with others’ content.

If you want to get increased traffic continuously, then add new posts twice a week. But this can be a loss for readers do not get much time to read new posts. Posting a post twice a week can also be practiced to keep the traffic uninterrupted, but the e-mail followers who receive frequent notifications may be upset. It may also be that they did not read the post because of the mental burden.

The website can also be transferred. The website can also be named with another man. Many people want to stay away from the ownership of the website themselves, especially on which money transactions happen. Public sector workers face problems from such websites, especially during the time of income tax return. There are also other legal obligations. In such a way, they make websites in the name of their wives, and become their administrators. The owner (the wife on here) is also the admin itself. Many people transfer their website to others’ account when they are famous. For that, the WordPress account (for wordpress platform) has to be created for the new website owner. The international debit card of the wife etc. has to be created so that the website can be recharged or upgraded. The general informative website can also be run by government employees, in which there is no money transaction, no political rhetoric, and the articles of government’s dislikes have not been written. The right to express thoughts is for everyone, even though with some conditions for a government employee. With his ideas, his official work should not be affected. If beneficial to his official work, then it is very good.

Clicking the Reader button in top bar of WordPress opens the dropdown menu. The first button is “Followed Sites”. Posts are displayed from all the followed sites on it, serial wise, the newest first of all. The lower button is of “Conversation”. It shows the comments of all the posts on the comment of which the website owner has put the “like” himself, or a comment has been made by himself, in an orderly fashion, the newest post with liked comment appearing first of all. Still lower button is that of “Discover”. The best posts are selected by WordPress-readers on it. The lower button is that of “Search”. There are so many recommended posts on it. The most recommended posts are the first. There is also a search bar on which we can search the post. The lower button is that of “My Likes”. There are all the posts on it, which have been liked, respectively, the most recently posted posts being first in line. The bottom is the “Tags” button. On this, we can add tags to our liking, so that every time we click on that tag, the posts with that tag continue to open. For example, if someone likes topics related to “Kundalini”, then he can add the word “Kundalini” in the tag.

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वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-7; Website creation, management and development, part-7

वेबसाईट का निर्माण, प्रबंधन व विकास, भाग-7 (please browse down or click here to view this post in English)

डुप्लीकेट कंटेंट के लिए गूगल पेनल्टी लगा सकता है। यदि वेब पर कोई कंटेंट कोपी-पेस्ट किया गया / बिलकुल एक जैसा हो, तो उसे डुप्लीकेट कंटेंट कहा जाता है। इससे बचने का उपाय है कि पसंद किए गए कंटेंट का लिंक ही अपनी वेबसाईट में डालें, कंटेंट नहीं। इससे पाठक कंटेंट तक सुरक्षित रूप से पहुँच जाते हैं। इसी तरह, कभी भी किसी पब्लिश्ड पोस्ट को डिलीट न करें। पोस्ट को डिलीट करने से ब्रोकन लिंक बन जाता है, जिससे वेबसाईट डिफेम हो जाती है। ब्रोकन लिंक वह है, जिस पर क्लिक करने से पेज नहीं खुलता। इससे बचने का तरीका यह है कि पब्लिश की गई पोस्ट के यूआरएल से छेड़छाड़ न करें। इसी तरह अतिथि-लेखक को भी यह स्पष्ट कर दें कि उनका लेख वापिस नहीं होगा, और न ही वे वेब पर उसे अन्य स्थान पर डाल सकते हैं, डुप्लीकेट कंटेंट से बचने के लिए। संभवतः वे उसे फेसबुक पर अपने मित्रों तक सीमित तो रख ही सकते हैं। नई पोस्ट पब्लिश करने के बाद कुछ दिनों तक वेबसाईट पर ट्रेफिक बढ़ जाती है, व पोस्ट के शेयर भी बढ़ जाते हैं। फिर एकदम से ट्रेफिक डाऊन आ जाती है, और शेयर भी रुक जाते हैं। यह गूगल व फेसबुक के रेंकिंग अलोगरिथम के कारण होता है। वेबसाईट पर अधिक परिवर्तन किए जाने पर गूगल अपने सर्च इंजन से एकदम से व थोड़े समय के लिए ट्रेफिक को बढ़ा देता है। वह पाठकों का रिस्पोंस टेस्ट कर रहा होता है, ताकि वेबसाईट को रेंकिंग दी जा सके।

अपने वेबसाईट प्लान के एक्सपायर होने से 1-2 महीने पहले ही रिचार्ज कर लें। यदि आखिरी समय पर रिचार्ज में दिक्कत आने से डोमेन एक्सपायर हो जाए, तो बहुत दिक्कतें आती हैं। वैसे वेबसाईट का पर्सनल प्लान प्रीमियम प्लान से बेहतर होता है, क्योंकि उसमें वेबसाईट साधारण होती है, जिससे उसमें कम कन्फ्यूजन होता है, वह जल्दी से लोड हो जाती है, और उस पर ट्रेफिक भी बढ़ जाती है। फेसबुक पर भी गूगल की तरह ही रेंकिंग अलोगरिथम चलती है। जिस पोस्ट को जितने अधिक रिएक्शन (शेयर, लाईक, कमेन्ट) मिलते हैं, वह उतनी ही फैलती है। शुरू में ओरगेनिक ट्रेफिक (बिना पेमेंट/एड/बूस्ट की) कम होती है, पर धीरे-2 बढ़ जाती है, यदि पोस्ट में दम हो, तो। पोस्ट को लिखने के बाद एक दिन के लिए 40 रुपए न्यूनतम डालकर, उसका बूस्ट करके देख लेना चाहिए। यदि उसे अच्छा रिएक्शन मिले, तो बूस्ट को बढ़ाया जा सकता है, अन्यथा पैसा खर्च करने से कोई विशेष लाभ नहीं। वैसे असफल मामलों में वियू तो मिल जाते हैं, पर रिएक्शन नहीं मिलते। रिएक्शन ही तो पोस्ट को पंख लगाते हैं। कई बार केवल एकमात्र अच्छी पोस्ट भी वेबसाईट को चार चाँद लगा देती है। सफल बूस्ट के बाद ऑर्गेनिक ट्रेफिक भी बढ़ जाती है। अच्छी पोस्ट तो बिना बूस्ट के भी फैल जाती है, पर बहुत ज्यादा समय ले सकती है।

यदि आपने इस लेख/पोस्ट को पसंद किया तो कृपया इसे शेयर करें, इस वार्तालाप/ब्लॉग को अनुसृत/फॉलो करें, व साथ में अपना विद्युतसंवाद पता/ई-मेल एड्रेस भी दर्ज करें, ताकि इस ब्लॉग के सभी नए लेख एकदम से सीधे आपतक पहुंच सकें। कमेन्ट सैक्शन में अपनी राय जाहिर करना न भूलें।

Website creation, management and development, part-7

 

Google can penalize duplicate content. If any content on the web is copy-pasted / is exactly the same, then it is called duplicate content. The only way to avoid this is to insert a link to the liked content on your website, not copying the content. This allows readers to access content safely. Similarly, never delete a published post. Deleting a post creates a Broken Link, which causes the Website defamed. Broken link is that, clicking on which page does not open. The way to avoid this is not to tamper with the post URL of published post. Similarly, make the guest-writers clear that their article will not be returned, nor can they place it on another place on the Web, to avoid duplicate content. Maybe they can keep it limited to Facebook friends. After publishing a new post, traffic increases on the website for a few days, and post shares also increase. Then suddenly traffic goes down, and the shares also stop. This is due to Google’s and Facebook’s ranking algorithm. When more changes are made to the website, Google extends traffic from its search engine for a short time. Google is testing the readers’ responses so that the website can be ranked.

Recharge your website plan 1-2 months prior to expiry. If the domain expires at the last minute due to a problem with recharge, then there are many problems. The personal plan of the website is better than the premium plan, because the website is simple, thereby it has less confusion, and it loads quickly, and also increases traffic on it. Like Google, Ranking algorithm runs on Facebook too. The more reactions (shares, likes, comments) the post gets, the more it spreads. Initially, organic traffic (without payment / ad / boost) is low, but gradually increases, if the post is wonderful.  After publishing the post, test it by putting a minimum of 40 rupees for one day. That way, it should be test-boosted and looked after. If that gets a good reaction, boost can be increased; otherwise, the money spent does not have any special advantage. Well, in the case of failed cases, the views are found enough, but the reaction is not found. Reactions put wings to the post. Many times, only a single good post lets the website enjoy the stardom. After successful boost, organic traffic also increases. Good post can also spread without boost, but it can take a lot of time.

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